Our relentless pursuit of quality

As one of the founding members of Dubai Quality Group, we strongly believe that the relentless pursuit of quality and continuous improvement is the only long-term route to success.

Committed to world-class quality

We have always upgraded and maintained our Quality Management Systems to the latest version of ISO 9001. Our management systems and products are certified by BASEC UK (British Approvals Services for Electric Cables), a specialist certification body in the cable industry.

Our Total Quality Management philosophy has enabled us to stand out in the Middle East and among other international cable manufacturers and compete with the best in the world. Today, we are highly regarded as a world-class, quality energy solutions company.

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Efficiency made in Japan

We have adopted the Six Sigma methodology and many of our staff and engineers are trained and certified as Six Sigma Professionals. This methodology is internationally acknowledged for improving product quality and company performance across all areas of the business.

We have also embraced the Japanese continuous improvement philosophies ‘KAIZEN’ and 5 ’S’, which have been successfully implemented to make our working environment more conducive for innovation, productivity, and increased efficiency.

High–quality cables

We always aim to deliver the highest quality product solutions and to provide customer service that is unequalled worldwide.

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